Bath & body works spring 2 2023 marketing campaign

Bath & body Works Spring 2 2023 Campaign. Anastasia was a leading senior designer on seasonal campaign look & feel, marketing materials and typography. She provided inspirational photography direction through Photoshop mockups which inspired seasonal photography for all print and digital assets. Anastasia developed a color palette & seasonal creative directions for all omni marketing assets that were used in store and in digital space.

Inspiration Board

Marketing

Photography Inspiration (Photoshop)

Actual Seasonal Photography

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Bath & Body Works Fall 2022